Game Won!

Publication
The Bulletin
Date Run:
February 8, 2015

    "Game Won! New England Football Press" is a full-page advertisement that ran on Sunday, February 8, 2015 in The Bulletin.

    This advertisement was a follow-up to the previous week's ad: "Game On! New England Football Press".

    Highlighting the New England Patriot's Superbowl win, this entertaining advertisement pokes more fun at the teams involved including subjects such as: Coach Bill Belichick's unwavering demeanor, the "deflation" of Richard Sherman, a Jumble-style word search as well as photographs from Superbowl 49.

    One excerpt from the ad was an opinion piece titled "Deflation to Elation":

    Of course the weeks leading up to New England's victory were oddly confusing. We experienced the media's diabolical run with an improperly inflated story. We scratched our heads watching Marshawn Lynch's pointless press conferences. We tightened the leash on an "offensive" puppy commercial but rallied support for a "Puppy Bowl".

    While a slow news cycle may be to blame for affixing our attention to these mundane events during our frenzied anticipation of the game, it's hard to deny the eventual impact of the distractions - over 114 million Americans witnessed the event, making the game the most-watched t.v. program in the history of the world.

    Now that's an achievement worth relishing while we continue to shovel our way out of February.

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